Ibrahim Nyei Admitted to Adam Smith Fellowship

first_imgIbrahim A. Nyei, a universal social justice activist, is currently a candidate for Doctor of Philosophy at the School of Oriental and African Studies, University of London.A Liberian political analyst, Ibrahim Al-bakri Nyei, has been admitted into the prestigious Adam Smith Fellowship for 2018-2019.Nyei is one of 100 doctoral students who will be supported by the Mercatus Center to devote significant time to creative scholarly research.He will spend the next 12 months attending high-level colloquial and seminars at the Virginia-based Mercatus Center located at George Mason University.Since its inception in 2012, the Adam Smith Fellowship program has remained solely focused on honing the skills of PhD students in a variety of fields including economics, philosophy, political science and sociology.The goal is to encourage students to critically engage key thinkers in political economy that they might not otherwise encounter during their graduate studies.Nyei, an unrelenting universal social justice activist, is currently a candidate for Doctor of Philosophy at the School of Oriental and African Studies, University of London.For him, becoming an Adam Smith fellow is an added-value and a priceless chance to further polish his skills. He has described his award as a “great opportunity” for him to take his search for advanced academic knowledge to the next level.Interestingly, Nyei’s belief that societies ought to “function in ways that support and give equal opportunities to all” smoothly aligns with key thematic areas, such as public choice, liberty, self-governance and polycentrism to be explored during his time at George Mason University.Throughout the year fellows will be engaged with theories and research from three leading political economy schools of thought: Austrian Political Economy, Virginia Political Economy and the Bloomington Political Economy. According to Nyei, while he has little understanding of the Austrian and Virginia Schools of thought, he has worked with the theories of the Bloomington School in his academic and professional career for the last ten years.He was introduced to the theories of the Bloomington School by Prof. Amos Sawyer a former research Scientist at the Indiana University Workshop in Political Theory and Policy Analysis from where the theories of the Bloomington Politic Economy have been developed.He obtained Master of Science in Public Policy and Development from the Maastricht University in the Netherlands. Nyei also holds a Bachelor of Arts in Political Science from the A.M.E. University. He is the current Program Manager and Senior Policy Analyst for Political and Legal Reforms at Liberia’s Governance Commission.Nyei believes strongly in democratic socialism, wherein the “the government and the economy are run by the people through representatives and self-governance institutions of collective action.”It is imperative to note that Nyei has contributed to numerous international publications on Liberian and African politics.He currently writes a regular analysis for the International Institute for Democracy and Electoral Assistants on constitutional reform in Liberia and at the same time wrote expert briefings on the 2017 electoral process in Liberia for the Africa Research Institute based in London.He has numerous scholarly publications to his credit in addition to the long running blog and newspaper column on current affairs in Liberia under the caption ‘Voice of a Patriot.’Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)last_img read more

Young driver has ‘fair’ Garda to thank for not being jailed

first_imgA young man who side-rammed a Garda patrol car at 100kph causing €4,500 of damage has been saved from going to jail by the Garda he tried to drive off the road.Dominic Keys undertook a series of dangerous driving manoeuvres after he fled a Garda checkpoint in Co Donegal. Keys, from Whitehall, St Johnston, drove at high speed through a number of townlands and villages pulling hand-brake turns.The then 19-year-old was stopped at a routine Garda checkpoint at Ballyboe, Manorcunningham by Garda Barry Gallagher and Marcus O’Dowd at around 2am on October 7th, 2017.The conditions were wet and as Keys driving a red Audi A4 approached the checkpoint he suddenly put the car into reverse and sped off forcing Gardai to launch a pursuit.Gardai pursued Keys across several townlands as he performed a number of danger manoeuvres and drove on the wrong side of the road and at high speed.At one stage Gardai managed to pull up alongside the red Audi being driven by Keys but he turned the steering wheel into them and caused a side impact ramming.Keys managed to drive off but Gardai recognised the driver and called to his father’s home where they told his shocked father Martin about what had happened.Dominic Keys called to see Gardai and admitted the offences very early on and apologised to Gardai for his behaviour.He took to the witness box and told the court he did not know what came over him on the night of the incident.He said “I’m disgusted with myself and that I put other people at risk – the Gardai and the other people in the car, It was pure stupidity. It was completely out of line, I’m 22 now.“I have never driven since. It was nobody else’s fault but my own. My dad has always given me support and I’d be lost without him.”Letterkenny Circuit Court heard Keys had pleaded guilty to three charges, two of dangerous driving and another of endangerment.Garda Barry Gallagher spoke up on behalf of the accused and said he knew him socially from playing football and that this event was completely out of character for Keys.He agreed with barrister Fiona Crawford that the accused was from a very good family background.Garda Galagher said “I got the impression he made a very bad decision and that’s what happened. He’s from a good decent family, he’s a good guy. I briefly know him through football and he is a decent fella. I would know him socially and this is out of character.”Barrister Ms Crawford added that her client was very sorrowful for what had happened and that he hasn’t been behind the wheel since the incident more than a year and a half ago.Passing sentence Judge John Aylmer described Keys’ driving as “appalling” and placed it in the mid-range of such offences.However, he said Keys dealt with the incident in the appropriate manner from the outset with a plea and noted that he had no previous convictions.He said the endangerment charge warranted a sentence of two and a half years in prison and the dangerous driving charges merited sentences of six months.However, because of the mitigating circumstances, he would reduce these to 18 months and four months each.Taking into account all the factors in the case he said he was prepared to impose a 240 hours community service sentence on Keys in lieu of the 18 months in prison and took the other two charges into consideration.He told the accused that he had Garda Gallagher to thank in many ways that he was not facing a custodial sentence saying he was “extremely fair if not sympathetic and charitable” towards him.Young driver has ‘fair’ Garda to thank for not being jailed was last modified: May 13th, 2019 by StephenShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window) Tags:courtDominic KeysdonegalGardaramlast_img read more

Ballyness Bay farms spark call for debate on aquaculture licences

first_imgA debate is being sought in the Seanad following the granting of 14 aquaculture licences at Ballyness Bay in Falcarragh.The Minister for Agriculture, Food and the Marine last week granted 14 of 18 applications for licenses to create clam and oyster farms at the bay near Cloughaneely. Local campaigners have strongly opposed the development over fears that the farms would affect the local landscape and tourism.In light of the issue, Donegal Senator Brian Ó Domhnaill has called on the Minister to come before the Seanad to debate the processing of aquaculture licences. Senator Ó Domhnaill told the Dáil that the Save Ballyness Bay group will face costs of up to €2,800 to appeal the department’s decision.He raised questions over the timeframe of the application process: “The local community are deeply annoyed at the decision, taken swiftly by the Minister, in light of the fact that, in general, such applications take up to two years for a decision to be made.“The decision in this case was made within approximately six months of the applications being submitted.“There are significant questions to be answered about the public consultation process, given that the local community were not provided with the opportunity to make submissions prior to the Minister’s decision,” Senator Ó Domhnaill said. Speaking in the Seanad yesterday, Senator Ó Domhnaill asked the Minister to come before the House to discuss the issue early in the new year. Ballyness Bay farms spark call for debate on aquaculture licences was last modified: December 11th, 2019 by Rachel McLaughlinShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window)last_img read more

Stupid Evolution Quote of the Week: What Thou Doest, Do Quickly

first_imgThis award should be for last week since the article on EurekAlert was dated Jan 29.  From a press release at Rice University, it begins:It’s a mystery why the speed and complexity of evolution appear to increase with time.  For example, the fossil record indicates that single-celled life first appeared about 3.5 billion years ago, and it then took about 2.5 billion more years for multi-cellular life to evolve.  That leaves just a billion years or so for the evolution of the diverse menagerie of plants, mammals, insects, birds and other species that populate the earth.It’s clear the author of that line was not asking if the speed and complexity of evolution increased, but why it did.  The article tries to make a rather logically incestuous point that evolution selects for faster evolvability (see 08/04/2004 entry and 10/04/2005 commentary).    Later on in the article, a quote by Michael Deem implies that the whole complex human immune system was a simple mistake: “For example, we can trace the development of the adaptive immune system in humans and other jointed vertebrates to an HGT insertion1 about 400 million years ago.”  Elementary, my dear Michael. 1HGT = horizontal gene transfer.  Some other creature’s gene for immunity from some unknown source inserted itself into the line leading to man – so the story goes.  How that gene provided immune function is left as an exercise (for speculation).Evolution is the omniscient, omnipotent, inscrutable deity of the Darwinists.  At least Christians have a real God instead of a virtual one.  If you pray to a virtual deity, you only get a virtual answer.  Dictionary.com also indicates that virtual can mean: “Simulated; performing the functions of something that isn’t really there.  An imaginative child’s doll may be a virtual playmate.”  Interpretation: Darwinists are still playing with Tinker Bell dolls and should grow up.(Visited 10 times, 1 visits today)FacebookTwitterPinterestSave分享0last_img read more

Can Evolution Be Programmed?

first_imgSome researchers are employing “evolutionary computing” as an algorithm to solve problems.  But is it really evolution?Evolved machines:  A company called Evolved Machines in Palo Alto announced a 40-teraflop machine that will be used for the “artificial evolution of neural circuitry” (see press release on United Business Media).  “It is self-evident that in biological brains exquisitely complex neuronal circuits wire themselves together,” The Evolved Machines website says.  “Further, neuroscience research has recently established that these neural circuits continue to rewire themselves during life, embedding information about the outside world and internal activity alike.”  Examples are the brain, the olfactory organ, and the eye.  OK, so what does this have to do with evolution?  The press release states, “Simulated evolution can be used to guide the selection and parameterization of these mechanisms in simulations of highly neural circuit fabrics, provided an enormous amount of parallel computing power can be applied.”  They call this “reverse-engineering circuitry in the brain to enable a new class of self-wiring devices that perform in the complexities of real-world environments, for both artificial olfaction and visual object recognition.”Selecting natural laws:  Can a computer running an evolutionary algorithm play Isaac Newton?  That’s what an article on Science Daily suggests: Evolution is helping Cornell scientists discover natural laws.  “The researchers have taught a computer to find regularities in the natural world that become established laws – yet without any prior scientific knowledge on the part of the computer.”  The Cornell researchers trained their algorithm to look for “invariants” while computing derivatives of every variable in a system.  “Then the computer creates equations at random using various constants and variables from the data,” the article explains.  “It tests these against the known derivatives, keeps the equations that come closest to predicting correctly, modifies them at random and tests again, repeating until it literally evolves a set of equations that accurately describe the behavior of the real system.”    But can this really be called evolution?  “All equations regarding a system must fit into and satisfy the invariants,” said Michael Schmidt, a specialist in computational biology.  “But of course we still need a human interpreter to take this step.”  Some other “cheating” was involved:The researchers point out that the computer evolves these laws without any prior knowledge of physics, kinematics or geometry.  But evolution takes time.  On a parallel computer with 32 processors, simple linear motion could be analyzed in a few minutes, but the complex double pendulum required 30 to 40 hours of computation.  The researchers found that seeding the complex pendulum problem with terms from equations for the simple pendulum cut processing time to seven or eight hours.    This “bootstrapping,” they said, is similar to the way human scientists build on previous work.Can this be compared to what biology does, or did?  The researchers said the computer takes care of the grunt work, “helping scientists focus quickly on the interesting phenomena and interpret their meaning.”Evolving war:  French scientists got a virus and a bacterium to undergo a co-evolutionary arms race, reported Science Daily.  By running some “experimental evolution” using Darwinian selection, they watched the predator and prey evolve to outwit each other.  The evolution, however, seemed limited to whether the bacteria formed a biofilm or sat at the bottom of the bottle.  Both forms may already have been present.  It seems that one form or other was resistant depending on the conditions under which the predator virus was added to the mix.  Either way, it was just a game of last bacterium standing, without knowledge of how they succeeded.  They said, “What makes prey resistant or predators capable of attacking them again remains poorly understood.”Speaking of biological computation, Live Science wrote up something for baseball fans: “How Baseball Players Catch Fly Balls.”  Apparently good players know how to gauge the vertical acceleration of the ball to determine whether to run toward the ball or away from it.  Counter-intuitively, almost all players start by running toward it.  The reason may be to accentuate the measurement of vertical acceleration.  “A faster rise of the optical acceleration above the detection threshold may outweigh a possible initial step in the wrong direction,” the article explained.  “Making an initial step forwards is not only easier than making an initial step backwards, but might also be a better choice.”  Coaches should be patient with Little Leaguers, the article ended, saying that “Their brains may still be learning the math.”Amazing as some of the research results are, this entry gets the Dumb category for assuming this is like evolution.  Anything that involves intelligent selection of outcomes is as far from Darwin as an earthquake from city planning.  Material particles do not understand and interpret natural laws, nor do they build systems.  The equivocation of the word “evolution” in these intelligently-designed research programs with what Darwinists are talking about is perverse.  It amounts to a snow job, stealing glory for Charlie from ID projects.  Darwin gets no more credit for these interesting results than Kim Jong Il for inventing democracy.  Progress in the creation-evolution debate can only be made by everyone agreeing to definitions and terms and rules of argument.  Researchers, get your purposeful hands off the apparatus.  Care nothing about what happens.  Don’t select outcomes or interfere in any way.  Then, as everything collapses in a heap of entropy, you will begin to understand the resources available to the kind of evolution Darwin preached.  For a taste of common sense to melt the snow job, read this article by The Country Shrink.  Notice especially the quote by D. L. Abel.(Visited 31 times, 1 visits today)FacebookTwitterPinterestSave分享0last_img read more

Tech trends fostering new links to consumers

first_imgShare Facebook Twitter Google + LinkedIn Pinterest Retail grocers and innovative farmers are using technology and new store concepts to address changing demographics, capitalize on new shopping trends, and bring consumers closer to the source of their food.Smart phones have now become the most important kitchen tool. They’re used to look up recipes, research brands and ingredients, check prices, interact with foodie friends, get advice from experts and key influencers, and trace the origins of food items. Statistics show that food accounts for the most popular posts on Instagram, Pinterest, Twitter, Facebook and other major social media sites. Consumers also use social media to engage directly with farmers.Grocers and others in the food industry now are scrambling to meet the desires of Millennials, who recently overtook Baby Boomers as the largest working population in the U.S. A recent study conducted by Deloitte, the Grocery Manufacturers Association and the Food Marketing Institute showed that beyond the traditional drivers of taste, price and convenience, more than half of Millennials make purchase decisions by weighing “evolving drivers” — including health and wellness, safety, social impact, experience and transparency.Millennials treat grocery shopping as part of their social activities. They’ll meet for coffee, an in-store restaurant experience or cooking class and then pick up a few groceries. They’re willing to save on budget items in order to spend more on select luxury foods, often meeting friends to build their shopping trip around a particular recipe. Upscale markets have even become hot dating sites in some urban areas.Grocery stores are retooling to accommodate consumers’ changing tastes to include more story-telling as part of the shopping experience. With more than 80 percent of the U.S. population living in urban areas, few consumers will ever visit a farm. Retailers and farmers are using technology and innovative new store concepts to bring farms to consumers.• A new Whole Foods flagship store in Alpharetta, Georgia, features interactive digital elements like Instagram feeds to show produce being grown at local farms which supply the store.• BrightFarms Hydroponic Gardens is working with more than a half dozen grocery chains to build and manage hydroponic greenhouses on store rooftops, or in nearby parking garages and empty lots. Farmers trained by BrightFarms will grow tomatoes, salad greens and herbs for local sale and delivery. They’re also planning a 100,000 square foot farm in Brooklyn that will be able to grow a million pounds of produce each year.• The Farmery is developing a transportable “aquaponics store” made of stacked shipping containers. Reversible growing panels will allow customers to pick their own strawberries and leafy greens. Empty panels can be replaced by new panels from other containers stacked above the store level.• Wegmans Food Markets recently announced a new, on-site mill in the bakery of its Pittsford, New York, location. The first-of-its-kind, the mill will be used to grind raw grains, featuring Einkorn and rye sourced from a nearby farm. Commodity groups are also fostering innovation. The California Avocado Commission is receiving accolades for its creative approach to connecting with shoppers during the Super Bowl.  Every time a food or beverage commercial aired, they posted Twitter links to videos showing how California avocados would pair with it – from beer to soft drinks, snacks to grilled foods and even candy bars.More innovation is coming still! Consumers already can use their phones to scan bar codes or read Radio Frequency Identification tags in a grocery store to see ingredients, look up recipes and get more of the story behind their food. Increasingly, customers are able to use their phones to learn more about the farms or ranches where their food was grown, or even chat with the farmer who grew it.Thanks to social media tools, more farmers are making farm and ranch life come alive for consumers. This increased interaction is more important now with fewer and fewer consumers living near a farm or ranch. Innovative shopping trends and technology are bringing consumers and farmers closer together than ever before.last_img read more

Presidential Internet Marketing: Data Comparing Obama, Clinton, Edwards, Romney, Giuliani, McCain

first_imgHere are links to the Alexaholic graphs I have images of in the article. These links will always update to current data so you can see if anything has changed- Republican Candidates Graph- Democratic Candidates Graph- Barack vs. Mitt Graph So, I took the 3 leading democratic and republican candidates and visited their websites and did some other simple research to see what they were doing and what was happening on the Internet for each. All of the source data I gathered is listed at the bottom of this article. 3) All of the candidates scored reasonably well (80 or above) on the Website Grader Reports. Clearly the success of Howard Dean in using the Internet to mobilize grassroots support got the attention of everyone in politics and all of the candidates have spent some time (and I bet money) on making their websites effective marketing tools. But, the scores did show that a couple of the republicans could use some work. Copies of the individual reports are available at the bottom of this article.4) Only 2 candidates are making use of Google AdWords. Barack Obama and John McCain are advertising under terms like “presidential candidate” and “presidential election”. No one is advertising under the term “president”. That would be a gutsy move, I know… but I think once the mainstream media picked it up you could get a ton of buzz for it. Maybe someone will try it later when they are behind and the end of the race is approaching. Plus you could get a top rank with a low bid since you have no competition! I do give Barack Obama major points for being the only one to advertise under the search term “next president”.5) Interesting organic search results for “next president”. What I also find interesting is that in the organic search results on Google for “next president”, a Christopher Walken (loved him in Pulp Fiction) website gets the #1 organic ranking, the Dilbert Blog (who doesn’t love Dilbert) gets #4 and John Kerry (less loveable I think, but I still like him for being a Boston guy) gets #5. Clearly there is an opportunity for some of the major candidates to optimize around that term.Overall, I think Barack Obama gets my “vote” for being the candidate who is using the Internet for marketing his website best. He has the strongest traffic, has the most inbound links, he is doing the most with AdWords, and has the best Technorati ranking.Below are the data and reports I used as well as some links if you want to explore yourself:One of the tools I used to compile this data was the Website Grader on Small Business Hub. Below are links to PDF reports from the candidate’s Website Grader reports:- Barack Obama Website Internet Marketing Report- Hillary Clinton Website Internet Marketing Report- John Edwards Website Internet Marketing Report- Mitt Romney Website Internet Marketing Report- Rudy Giuliani Website Internet Marketing Report- John McCain Website Internet Marketing ReportSome of the other tools I used were:- Google – search engine- Alexa – Traffic Rankings- Alexaholic – Comparative graphs of Alexa data Topics: 1) The Internet marketing race within each party is pretty close. For each party, the sites for each candidate are seeing similar amounts of traffic, as well as similar stats on other key Internet marketing metrics. John Edwards was lagging behind Hillary Clinton and Barack Obama, but recently has been doing well and currently has more traffic than they do. For the republicans, the Internet race looks like a dead heat at this point. Of course individual candidates see some spikes on days where there is key news, especially when they announced their candidacy. But the general trend seems to be that they all have similar levels of traffic. Below are graphs of traffic for the major candidates, shown by each party. 2) The democrats are dominating the battle of the Internet. All of the major democratic candidates were well above all the republicans in website traffic by a big margin. It made me wonder if Alexa (or the Internet itself) is perhaps skewed with democrats. Or perhaps there is a large republican voting population that does not go online much? Or perhaps republican voters in general are less politically engaged and less likely to visit a candidates’ website, but will still vote? A graph showing the relative traffic for each party’s top candidate (in terms of website traffic) is below. The Republicans:- Mitt Romney: https://sp2.img.hsyaolu.com.cn/wp-shlf1314/B2046/IMG7112.jpg” alt=”last_img” /> read more

Which Startups Do SEO Best? Here Are the Grades.

first_img Originally published Jun 12, 2009 8:57:00 AM, updated March 21 2013 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Topics: A few weeks ago Red Herring announced its annual Red Herring 100, a list top startups.The list, which HubSpot and seven of its customers were honored to be included on, is a collection of North America’s most promissing up and coming companies. Past winners include Google, Yahoo!, Skype, Netscape, Salesforce.com, and YouTube.Since Red Herring doesn’t rank the 100 companies it picks, we thought we’d offer our own ranking: search optimization effectiveness. We took the list, ran it though our free Website Grader tool, and got scores for each company. The scores are on a 1-100 scale, where 100 is the best.The results are below. What can we learn from this list? One thing is clear: The scores are above average. Only 14% are below 50. That’s indication of SEO’s importance. The companies that are growing are doing it well.  Twitter (www.twitter.com) 99.9YouSendIt (www.yousendit.com) 99.8HubSpot (www.hubspot.com) 99.7Ustream.TV (www.ustream.tv) 99.2Appirio (www.appirio.com) 98.8Rocket Lawyer Incorporated (www.rocketlawyer.com) 98.6Elastic Path Software (www.elasticpath.com) 98.4Zuora (www.zuora.com/index.html) 98.4Rapid7 (www.rapid7.com) 98.1Marketo (www.marketo.com) 97.9Zimbio (www.zimbio.com) 97.8Neohapsis (www.neohapsis.com) 97.7Atiz Innovation (www.atiz.com) 97.5DocuSign (www.docusign.com) 97.4ClickFox (www.clickfox.com) 96.7Attivio (www.attivio.com) 96.5HomeAway (www.homeaway.com) 96.3Jaspersoft (www.jaspersoft.com) 96.3ParaScale (www.parascale.com) 96.3Avidian Technologies (www.avidian.com) 94LucidMedia Networks (www.lucidmedia.com) 94Nirvanix (www.nirvanix.com) 93Mob4hire (www.mob4hire.com) 92Purewire (www.purewire.com) 92Qtask (www.qtask.com) 92Reality Digital (www.realitydigital.com) 92Promisec (www.promisec.com) 91Top Layer Security (www.toplayer.com) 91Cast Iron Systems (www.castiron.com) 90CSA Credit Solutions (www.creditsolutions.com) 90BrightQube (www.brightqube.com) 88DealerSocket (www.dealersocket.com) 88Electric Cloud (www.electric-cloud.com) 88Bluenog (www.bluenog.com) 87Netcordia (www.netcordia.com) 86NetWitness (www.netwitness.com) 86Pivot3 (www.pivot3.com) 86Quantivo (www.quantivo.com) 86Carbonetworks (www.carbonetworks.com)  85Clarabridge (www.clarabridge.com) 84Airclic (www.airclic.com) 83BeyondTrust (www.beyondtrust.com) 83 Complete Genomics (www.completegenomics.com) 83OpTier (www.optier.com) 83Concerro (www.concerro.com) 81Damballa (www.damballa.com) 81Dyadem (www.dyadem.com) 81IPextreme (www.ip-extreme.com) 81KESDEE (www.kesdee.com) 81Trion World Networks (www.trionworld.com) 81Yodlee (www.yodlee.com) 81Quantenna Communications (www.quantenna.com) 80Dataupia (www.dataupia.com) 79NextLabs (www.nextlabs.com) 79YottaMark (www.yottamark.com) 79Arista Networks (www.aristanetworks.com) 77Dilithium Networks (www.dilithiumnetworks.com) 77Reflex Systems (www.reflexsystems.com) 77WhiteHat Security (www.whitehatsec.com/home/index.html) 77Pliant Technology (www.plianttechnology.com) 75Acclarent (www.acclarent.com) 74INVIDI (www.invidi.com) 74IQNavigator (www.iqnavigator.com) 74NeoEdge Networks (www.neoedge.com) 74PharmaSURVEYOR (www.pharmasurveyor.com) 74Theorem (www.theoreminc.net) 74Adaptive Planning (www.adaptiveplanning.com) 72Aster Data Systems (www.asterdata.com) 72Ethertronics (www.ethertronics.com) 71Univa UD (www.univa.com) 71Bubble Motion (www.bubblemotion.com) 69Optoplex (www.optoplex.com) 69OptionEase (www.optionease.com) 68Mixed Signals (www.mixedsignals.com) 67Applied Identity (www.appliedidentity.com) 65Weather Trends International (www.wxtrends.com) 65Bridgelux (www.bridgelux.com) 64INRange Systems (www.inrangesystems.com) 62AppTrigger (apptrigger.com/index.php)  61Mersive Technologies (www.mersive.com)  60Cresta Technology (www.crestatech.com) 59Ontela (www.ontela.com) 59Neophotonics (www.neophotonics.com) 58Amitive (www.amitive.com) 57Birst (www.birst.com) 54Xunlight (www.xunlight.com) 53Kovio (www.kovio.com) 48EoPlex Technologies (www.eoplex.com) 47ESP Technologies (www.fastesp.com) 46Microfabrica (www.microfabrica.com) 46Correlix (www.correlix.com) 45Everspin Technologies (www.everspin.com) 44Vumii (www.vumii.com) 43Mediaspectrum (www.mediaspectrum.net) 42RecondoTechnology (www.recondotech.com) 40Adaptive Engineering (adaptiveengine.com) 32Orasi Medical (www.orasimedical.com) 29BlackBall (www.blackball.com) 25Microvi Biotech (www.microvibiotech.com) 25Eden Park Illumination (www.edenparks.com) 6SEO for Lead Generation Kit Learn more about how you can optimize your site to get found online in search engines to generate more leads for your business. Download our search engine optimization for lead generation kit. SEOlast_img read more

A Marketer’s Guide to the 6 Phases of a Website Redesign

first_imgKeith Moehring is business development manager and consultant at PR 20/20, an inbound marketing agency and HubSpot Partner. You can follow him on Twitter at @keithmoehring . He also actively contributes to http://www.PR2020.com/blog . A website is the cornerstone of any marketing campaign. It is the place where customers, prospects, media, competitors, investors, peers and job candidates turn to first when learning more about your organization and its products or services. Because of this, it’s essential that marketers take a leadership role in any company website redesign project .Free Workbook: How to Plan a Successful Website RedesignTo help you avoid any common missteps, we’ve developed a free ebook — “ A Marketer’s Guide to Website Redesign .” The ebook details the six main steps involved in the website redesign process , from the perspective of a marketer who doesn’t have a technology background. 1. The Prep To avoid delays, take the time to gather all necessary information upfront, before it is needed. Items to gather include:Analytics tracking codes.Logo file in a vector format (i.e. .EPS, .AI, or .CDR).Main contact information for current website host.Google Webmaster Central, Bing Webmaster Center and Yahoo SiteExplorer verification codes.Branding guidelines and all relevant collateral documents. 2. Discovery Collaborate with all website stakeholders (i.e. C-level executives, marketing department, sales department, and IT) to define the most important aspects of your new site, including:Buyer personas.Site objectives. Calls to action .Color scheme.Page layout and design preferences.Site features and functionality. 3. Design & Structure To help communicate your vision of the new website, develop a comprehensive creative brief, detailing everything you defined in phase two. Your web team will use this as a guide when designing and building out your new site.At minimum your creative brief should include:Graphic sitemap outlining all pages on your site, including main navigation options.Page layout and design preferences, with screen shots or URLs of examples.Color scheme, including primary, secondary and accent colors.Navigation options you want available on the site. 4. Content & Optimization Visitors don’t come to your site for the cool design or fancy navigation; they come for the content. Develop content that is concise, scannable and engaging. It needs to deliver key messaging quickly and clearly, and then drive visitors to take a desired call to action. To help this content get found, it also needs to be optimized avoid priority keywords.When developing content, consider the following suggestions:Create a keyword map that assigns each page on your site a priority keyword (or two) for which it will be optimized.Define the tone and style of your content.Assign the development of website copywriting to your team’s strongest writer (avoid using multiple authors). Optimize each page after the content has been created. 5. Build Out & Quality Assurance This is the phase where all your hard work comes to fruition. It includes populating the site with all content, setting up 301 redirects, and completing a thorough review of the site to ensure that everything displays and works properly. To streamline the upload process:Create an upload cheatsheet that will serve as a how-to guide for adding content into your content management system (CMS).Before loading content, create all the pages first, and organize them according to your sitemap.Upload all images and graphics into a designated folder in the CMS so they are easy to locate when it comes time to add them to a page.Put together a team internally to upload all content and formatting into the web pages.Perform a quality assurance by checking to make sure all formatting is correct, all links and features work, and that everything displays properly across all browsers. 6. The Launch Finally, launch the new website and ensure it is being indexed accurately by Google and other search engines. To do this, take the time to:Check that all 301 redirects are working.Log into each search engine’s webmaster center to confirm all verfication code is installed properly, and then submit your XML sitemap.Verify that all analytics tracking code is installed.Review Google Webmaster Tools every few days to ensure there are no pages Google had indexed on your old site that it can no longer find. Website Redesign Kit Website Redesign Originally published Jul 14, 2010 6:00:00 PM, updated July 28 2017 Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more